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While the rest of the economy is stagnating and doesn’t have much to talk about, the wall decals industry is experiencing tremendous growth. So what is driving this industry success? We sit down with Jordan Guide, founder of WALLTAT, an online retailer of customizable wall decals.

Me: Why are wall decals becoming so popular?

Jordan: I think that there is an overall feeling of cost consciousness today. It has become fashionable to be economical and homeowners are recognizing value in wall decals and their ability to transform rooms within budget.

Me: Who is your main customer?

Jordan: Our customers are all over the board, and international. From mommies to teens and college students we see customers from all demographics. We have recently seen increased demand from commercial customers too, such as architects and interior designers.

Me: Can anyone install wall decals?

Jordan: Let’s just say that if you can change a light bulb, you can install a wall decal. I mean they are really easy. WALLTAT wall decals come on a paper backing with transfer paper in order to make installation easy.

Me: Where do you see the industry going?

Jordan: I see the industry expanding quite a bit more. There are still a lot of customers that don’t know about our product and what is possible with them.

Me: Are wall decals a fad?

Jordan: Wall Decals are definitely here to stay. The main reason is that you can change them as trends change, without much effort. We incorporate designs that are relevant for the times and continue to bring on new designs that are relevant. So as fads come and go so do wall decal designs.

So there you have it! Wall decals are a clear winner in today’s economy for retailers and homeowners. Next time one of your rooms needs a makeover, consider the ease and affordability of this low cost decor solution.